Doing it for the kids [or] Introducing Mole

Every few months we have a hackathon, we call it a hackAthing. Throughout the years many projects that started out as hackAthing ideas were released to the public, but as we are indeed tech geeks, most of those projects are industry (other geeks) facing.

This time it’s a little different.

Mole is a new app that lets you change your friends’ wallpapers from right under their noses, and as we learned recently – a source for many giggles and endless wars.


It all started with Avi, our VP Product who wanted to create a cool, funny app for his kids during the hackAthing. Project MolePaper (original name) turned out to be the super funny (and annoying if you’re a control freak) app that has been distracting us in company meetings and lunch ever since.

We could say that this is the first ever and only social personalization app, we could claim that this app will change your life completely and teach you so much about who you really are but we prefer saying things as they are: this app is super fun and addictive and we did it for the kids. :)


35% of EverythingMe users are getting lucky* 5 times a day!

Lucky Wallpaper is a cool widget that lets you change your wallpaper randomly with one tap. Here is how it works:


As app developers we have the privilege of releasing features we think are cool. Every now and then one of those features hits a nerve and users respond with some extreme tapping. Lucky Wallpaper was a cool test we made that turned in to a feature the average user taps it 5 times a day.

Pro tip: you can also subscribe to the Daily Wallpaper using your preferences menu.

* wallpaper

Search like a PRO

Isn’t it weird how every time you look for an app, you have to swipe through a list of all your apps?
What about apps getting rearranged each time you install a new one?
And having to open a contacts app and only then search for a contact?

Yeah, well, scratch all that.

We built EverythingMe’s search with three words in mind: fast, smart, efficient.

  • Fast – one or two letters is enough.

    Much like Chrome’s omnibox, our search starts working the second you start typing. No need to finish what you were typ

  • Smart – contacts, apps, web results. All in one search!

    Whether you wanna see what’s new on Facebook or ask Frank what’s up, just type “F” and you’re there.

  • Efficient – instead of alphabetical order, results are sorted by your personal usage.

    If every time you time “C” you’re looking for Clash of Clans, there’s no real need to show you Calculator, Camera and Chrome first, right?

Search is the fastest way to move around with EverythingMe, whatever it is you need, just type a letter and you got it.

But hey, don’t take my word for it:
Try it HERE

How We Used Google Play’s New Store Listing Experiments to double our conversion

This post was originally posted on The Next Web


At EverythingMe We’ve been using Google Play Store Listing Experiments for the past 6 months. It had a dramatic and immediate effect on our numbers. It doubled our Google Play page conversion and had direct impact on our daily organic growth. We tried to compress 6 months and tens of experiments in multiple locales into 5 tips we thought you might find useful.

For Android developers, Google Play is the largest (and in most cases the only) source of organic installs. A tool that can double your page conversion is pivotal and if “Set my first Google Play Store Listing experiment” isn’t your current #1 priority, it should be!

Tip #1: Changing your app icon can have an incredible impact


A lot of developers get “attached” to their app icon and if you’re a brand there are also wider branding consideration. We put all these consideration aside and tested. The results amazed us.

The Fastest Way to Call or Text


That’s it.
Go to your phone’s home screen and swipe right.

You’ll witness our latest feature: The Quick Contacts Panel. A smart and simple list of your most frequent contacts.
Yes, it auto-updates. Yes, there’s a video:

Follow the Yellow Brick Road

Talent Acquisition- a point of view

“A baby has brains, but it doesn’t know much. Experience is the only thing that brings knowledge, and the longer you are on earth the more experience you are sure to get.”
– L. Frank Baum, The Wonderful Wizard of Oz
Follow the Yellow Brick Road

My adventure with EverythingMe started two years ago. I came here as a recruiter, with a shared belief in the founders’ philosophy of building a fantastic core of engineering. That was the first milestone on our way as a team on the yellow brick road.

This is My Goodbye to EverythingMe

Four years with EverythingMe are coming to a close today.ami2

From the night I rolled out of bed with a seed of an idea that I couldn’t wait to tell Rami about, which became Doit9, DoAT and finally EverythingMe, until the long night a few weeks ago when I took the final decision to move on, it was one hell of an amazing roller coaster ride.

I’m proud to have given it everything. And then some more.

Hard not to get sentimental about the great times and the journey I’ve had, so I want this goodbye post to be about Thank You’s.

The list starts with the obvious thank you’s to my co-founders Rami & Joey. Thank you to the investors, partners, the board, the management, and the entire EverythingMe team. From the small group that created our first search engine, through our transition to mobile, and all the way to becoming the pioneers and leaders of Contextual mobile, and with a special thanks to Nina for taking care of my crazy and ever-changing global adventures.

5 Mobile Trends from the World Cup

“The ball is an essential part of the game.” – Johan Cruyff
“The game is an essential part of life.” – Me
It was the 26th of May, 1999. The venue was Barcelona, Spain and the occasion was the UEFA Champion’s League Final between Bayern Munich and Manchester United.
Munich took an early lead after 6 minutes and the game was destined to live up to the cliché that football is played over 90 minutes, after which the Germans would win 1-0.

90 minutes of football passed and the game entered extra time. People were already leaving the stadium. Within the space of 4 minutes of extra time, in the most dramatic turn of events, Man United scored two remarkable goals and were ultimately crowned the champions of Europe.

EverythingMe, Now Everywhere!

The entire team here at EverythingMe is excited to announce that our contextual Android launcher is now available worldwide.EverythingMe, Everywhere
As TechCrunch wrote:

EverythingMe‘s contextual launcher aims to customize your Android home screen so that you get exactly what you need every time you switch on your phone. It’s the results of years of work on mobile discovery. And today, the app is available globally.

This is an important milestone for us but we’re already working hard to make EverythingMe even better, so expect to see great new features coming soon.

And remember, EverythingMe is completely free to download, feel free to share with friends and family!